You’re Doing it Wrong, According to Gen Z: Gaming, Content and Challenges

Judy Goldstein is the VP of Strategic Planning & Partnerships for American Student Assistance. With over 30 years of experience in the education sector, Judy believes that every student deserves access to quality education—regardless of race, geography, or circumstance—including ample opportunities to acquire information needed to make informed decisions on their career and college pathways. Prior, served as the SVP of Marketing at MSI information Services and VP Marketing Communications at Pearson. Judy holds degrees in Journalism & Graphic Design from Pennsylvania State University and certifications in Prosci Change Management and Lean Six Sigma.

Ashley Hemmy is a Senior Programs & Curriculum Specialist at American Student Assistance, where she develops, implements, and expands programming and products with school districts and industry partners across the country. Prior to this role, she taught fifth grade in Virginia and in New Orleans, LA, where she served as a Teach for America corps member. Ashley received a B.S. in Journalism from the University of Florida, a M.Ed in Curriculum & Instruction from the University of Virginia, a post-master’s certificate in school leadership from Virginia Commonwealth University, and is currently an Ed.D candidate at Vanderbilt University.

Alisa Wilke is the Vice President of Strategy & Innovation at American Student Assistance where she works across the organization to develop and execute successful mission-aligned programs. She is responsible for the definition of program impact and outcomes measurement. Her deep passion for education is exemplified in having spent 20+ years bringing technology focused educational products to market across a number of segments including: K-12, Higher Education, clinician certification, and patient education. Alisa has a B.S in Finance and an MBA in Marketing and IS from Babson College.