Branding Your Library with New Graphics

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Explore and create : Playground

This is presentation 3 of 3, at station "Librarian's Playground Station 3" within the playground "ISTE Librarians Network Playground"; scroll down to see more details.

Other presentations in this group:

Presentation 1: Students & the 6 Cs of Wakelet
Presentation 2: Maker Activities with PreK in the Library

Linda Dougherty
Create a library logo! Communicate library programs with your own photographs enhanced by animation and graphics. Advocate and market your library with new designs that support your library's vision. Take away templates that you can use with Canva for Education to build into your presentations, social media, and more.

Audience:	Library media specialists
Skill level:	Beginner
Attendee devices:	Devices required
Attendee device specification:	Smartphone: Android, iOS, Windows Laptop: Chromebook, Mac, PC Tablet: Android, iOS, Windows
Participant accounts, software and other materials:	Canva https://www.canva.com/ Google Slides
Topic:	Library/media
Grade level:	PK-12
ISTE Standards:	For Educators: Learner Pursue professional interests by creating and actively participating in local and global learning networks. Leader Shape, advance and accelerate a shared vision for empowered learning with technology by engaging with education stakeholders. Model for colleagues the identification, exploration, evaluation, curation and adoption of new digital resources and tools for learning.

Proposal summary

Purpose & objective

Participants will know and be able to:
1. Create a logo for library/librarian marketing and branding using Canva.
2. Design templates to integrate student or teacher images into promoting library programs.
3. Start planning for next school year's library program with new ideas and resources. .

Outline

1 minute - Introduction & Sharing Resources via Chat (Attendees will be asked to share in Chat ideas and resources that used to promote their own libraries in person and virtually)
4 minutes on reasons for advocating and marketing the school library
12 minutes - Share and model new templates created in Canva for a library logo, student posters, and animated social media posts.
3 minutes - Q & A and brainstorming ideas after the session on a Wakelet.

Supporting research

Bendici, R. (2020, November 24). How to Market For A School Library. TechLearningMagazine. https://www.techlearning.com/how-to/how-to-market-for-a-school-library.

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