Participate and share: Interactive session 
Accessibility is the practice of designing and creating content that can be accessed and used by people with different abilities, preferences, and needs. Accessibility matters when creating videos and social media posts for all learners because it ensures that everyone can benefit from the information, education, and entertainment that these media provide. Accessibility also promotes inclusion, diversity, and social justice, as it respects the rights and dignity of all people regardless of their differences.
The purpose of this presentation is to raise awareness and provide practical guidance on how to create accessible videos and social media posts for all learners, especially those with disabilities or diverse learning needs. The objectives of this presentation are:
- To understand the benefits and challenges of accessibility in digital media production and consumption.
- To explore the best practices and tools for creating accessible videos and social media posts, such as captions, transcripts, audio descriptions, alternative text, color contrast, etc.
- To apply the principles and techniques of accessibility to design and evaluate your own videos and social media posts.
- To share your experiences and insights with other participants and learn from their feedback.
By the end of this presentation, you will be able to:
- Explain why accessibility matters for digital media..
- Identify the main barriers and enablers for accessibility in different types of digital media, such as video, audio, image, text, etc.
- Use various tools and resources to create accessible videos and social media posts.
- Reflect on your own practices and preferences for creating and consuming accessible digital media and how they affect your learning outcomes and engagement.
-Introduction (2 minutes) Welcome & Objectives
-The WHY, WHAT, HOW - Videos (25 minutes)
*Highlight some key statistics and facts about the importance and benefits of accessibility in digital media, such as the number of people with disabilities or diverse learning needs, the legal and ethical implications, the impact on engagement and retention, etc.
*Accessibility challenges and best practices for videos
*Show a short video clip that illustrates some common accessibility issues, such as poor audio quality, lack of captions, fast or complex visuals, etc.
*Provide an overview of the best practices and guidelines for creating accessible videos, such as using clear and audible speech, adding captions and transcripts, providing audio descriptions, using simple and consistent visuals, etc.
*Demonstrate some tools and resources that can help with creating accessible videos, such as captioning software, transcription services, audio description platforms, etc.
*Give the audience some tips and examples on how to apply these practices and tools to their own videos or videos they use for learning or teaching purposes.
-The WHY& WHAT - Social Media (20 minutes)
*Accessibility challenges and best practices for social media posts
*Show some examples of social media posts that illustrate some common accessibility issues, such as unclear or missing alternative text, low color contrast, excessive use of emojis or hashtags, etc.
*Provide an overview of the best practices and guidelines for creating accessible social media posts, such as adding alternative text to images, using high color contrast, avoiding clutter and noise, etc.
*Demonstrate some tools and resources that can help with creating accessible social media posts, such as image description generators, color contrast checkers, readability analyzers, etc.
*Give the audience some tips and examples on how to apply these practices and tools to their own posts or posts they use for learning or teaching purposes.
-Practice (8 minutes)
*Have participants practice posting key learnings from ISTE using the accessible design supports they learned
-Closure (5 minutes)
* Summarize the main points and takeaways from the presentation and thank the audience for their participation and contributions.
* Provide some additional resources and references for further learning on accessibility in digital media, such as websites, books, articles, courses, etc.
*Invite the audience to ask any questions or share any comments or suggestions they have about the topic or the presentation.
*End with a call to action or a challenge for the audience to apply what they learned to their own videos or social media posts and share them with you or others.
National Center on Accessible Educational Materials http://aem.cast.org
AEM Center: Creating Accessible Video (cast.org)
AEM Center: Creating Accessible Social Media Posts (cast.org)
Video Captioning from the Office for Civil Rights
Web Content Accessibility Guidelines (WCAG) 2.1 (w3.org)
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