Participate and share: Poster 
Presenter will share example marketing techniques; session attendees will gain examples, tools, ideas, and structures for promoting and developing professional learning and instructional initiatives. Presenter will share personal experiences of using marketing strategies to engage adult learners, including the promotion of ongoing, year-long leveled professional learning; novice teacher orientation structures; and PL “events.”
After a brief introduction (10 minutes), presenter will share adult learning theory and change theory (3 minute video).
Session attendees will evaluate the type of adults within their school (5 minutes).
Presenter will share different techniques for marketing to various types of adult learners to maximize participation and excite adult learners, incorporating various collaborative structures for session participants to exchange ideas and assist each other in problem-solving (30 minutes), followed by a reflective wrap-up and action step exit ticket (10 minutes).
- Theory of Innovation Video - https://youtu.be/9QnfWhtujPA
- Jump Start the Adult Learner by Laurie Materna
- Andragogy: The Adult Learning Theory of Malcolm Knowles: https://elearninginfographics.com/adult-learning-theory-andragogy-infographic/
- 8 Important Characteristics of Adult Learners: https://elearningindustry.com/8-important-characteristics-of-adult-learners
- The Art of Coaching by Elena Aguilar
- Do We Really Need PD? by Katie Martin https://katielmartin.com/2018/04/22/do-we-really-need-pd/
- Moving PD Forward Beyond Videos by Shelly Blake-Plock https://www.edsurge.com/news/2013-12-16-opinion-how-to-move-pd-forward
- Turning the Tables on Professional Learning by Keith Janelli https://www.edsurge.com/news/2014-04-18-turning-the-tables-on-professional-learning
- How Teachers Are Learning: Professional Development Remix https://www.edsurge.com/research/guides/how-teachers-are-learning-professional-development-remix
Return
Trips and Tours