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Personal Branding, Digital Citizenship and 3D Printing

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Participate and share : Poster

Janice Conger  
Owen Shane  

Students need to be proactive and create their own personal brand before posting on social media. Good digital citizenship protects personal information and promotes a positive image. Learn about several personal branding lessons that students can use that culminate with designing and creating a 3D printable logo for themselves.

Audience: Coaches, Library media specialists, Teachers
Skill level: Beginner
Attendee devices: Devices useful
Attendee device specification: Smartphone: Android, iOS, Windows
Laptop: Chromebook, Mac, PC
Tablet: Android, iOS, Windows
Participant accounts, software and other materials: The lesson being shared is a Google Doc. Attendees may need a Google account to access the materials. The lesson will also be available in a Wakelet with a Microsoft Word Document. It will also be available as a PDF.
Topic: Digital citizenship
Grade level: 6-12
Subject area: STEM/STEAM
ISTE Standards: For Students:
Digital Citizen
  • Students engage in positive, safe, legal and ethical behavior when using technology, including social interactions online or when using networked devices.
  • Students demonstrate an understanding of and respect for the rights and obligations of using and sharing intellectual property.
  • Students manage their personal data to maintain digital privacy and security and are aware of data-collection technology used to track their navigation online.
Additional detail: Student presentation

Proposal summary

Purpose & objective

Sometimes middle school students lack judgment. They post things on social media or in our classroom chats without thinking of the consequences. We need to provide them with opportunities to learn proper digital citizenship. In this lesson, students will complete a series of Personal Branding exercises which forces them to think about themselves and what messages they are sending both in person and when using social media. It helps them to show themselves in a positive light and no negative talk is allowed in the personal branding statement.
Students will create a personal brand using technology tools such as Google Documents, PowerPoint, Tinker CAD, and YouTube. See PPT of how the lesson would go here: https://wsdweb-my.sharepoint.com/:p:/g/personal/jconger_wsdweb_org/EX6iAN4Fd7BGvJFQ1MEufr4B0y7rBS-2F-SKg_IjunwCLg?rtime=-1sNX0Rr2Eg.
The successful student will be able to explain the meaning behind their 3D printed personal logo to their peers in an open dialogue. I prefer to do this as an ungraded lesson, usually being able to create a 3D item is enough motivation for students, but if grades are necessary, rubrics will be provided.

Supporting research

What do your students really need to know about Digital Citizenship: https://www.edutopia.org/blog/digital-citizenship-need-to-know-vicki-davis

Take digital citizenship school-wide: https://www.edsurge.com/news/2016-08-03-how-to-take-digital-citizenship-schoolwide-during-the-2016-17-school-year

Dive Deep: Identity and Personal Branding: http://digcitsjp.weebly.com/identity--personal-brand.html

6 Personal Brand Types- which are you? http://bryankramer.com/six-types-of-personal-brands/?gclid=CJj8lMXm6tQCFQmsaQodbkYG_g

Powerful Personal Branding | Ann Bastianelli | TEDxWabashCollege: https://youtu.be/hcr3MshYe3g

Personal Branding: What is a Personal Brand: https://youtu.be/3Eit32G2wqE

5 Easy Steps to Create Your Personal Brand by Amanda Rose: https://youtu.be/bDNz3496abs

What is your Personal Brand from Rutgers University: https://careers.rutgers.edu/students-alumni/discover-yourself/explore-your-interests-values/whats-your-personal-brand

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Presenters

Photo
Janice Conger, Wissahickon School District