Attend
Exhibit
Influencers, YouTubers, Bloggers and Activists: Who to follow? |
Participate and share : Poster
Somya Ahuja Vij Sofía Vanesa Ramírez Samperio Crystal Aguirre Velásquez Scanda Gutiérrez Guizar Andrea Abella Bejarano, Adriana Arriaga Zepeda Ivonne Velasco
Get a glimpse into research that unpacks the types of people trying to capture the world's attention on social media, the media they use and the purposes they pursue. Find out who's known throughout the world and for what reason, and hear about the affinity they have with activists who are known worldwide.
| Audience: | Teachers, Teacher education/higher ed faculty, Technology coordinators/facilitators |
| Skill level: | Beginner |
| Attendee devices: | Devices not needed |
| Participant accounts, software and other materials: | None |
| Topic: | Digital citizenship |
| Grade level: | 6-12 |
| Subject area: | Computer science, Social studies |
| ISTE Standards: | For Students: Empowered Learner
|
| Additional detail: | Student presentation |
| Related exhibitors: | 3Doodler |
The purpose of this project is to create awareness in new generations about the rights and obligations they have as part of a digital society, freedom of expression and free will when deciding to be influenced by other characters on social networks or the Internet.
The main objective of our project is to campaign to raise awareness about the influence that the digital world has on our lives.
The secondary objectives of the project are:
Know the difference between Influencers, YouTubers, Bloggers and Actvistas.
Know who of these characters are the best known in the world and for what reason.
Decide freely who to follow on social networks, after knowing your virtual environment.
Raise awareness that virtual life is an important part of real life.
The research presents:
Graphs of the investigations in Social Networks and the most used web pages for these purposes.
Infographics warning of responsibilities as a digital citizen.
To publicize our research we created a YouTube channel, a website, users on social networks: Facebook, Instagram and Twitter.
We looked for interviews carried out by experts with these characters and we did others to get to know them better and we integrated them into the investigation.
We use MS Excel, Wix, Thinglink, Padlet, Moovly, Powtoon, Canva and Genially
Finally we visit public places of recreation to share our project.
-SanMiguel, P. (2020). Influencer Marketing: Conecta tu marca con tu público. Editorial Almuzara.
-Gannon, V., & Prothero, A. (2018). Beauty bloggers and YouTubers as a community of practice. Journal of Marketing Management, 34(7-8), 592-619.
-Kadekova, Z., & Holienčinova, M. (2018). Influencer marketing as a modern phenomenon creating a new frontier of virtual opportunities. Communication Today, 9(2).
-Enke, N., & Borchers, N. S. (2019). Social media influencers in strategic communication: A conceptual framework for strategic social media influencer communication. International Journal of Strategic Communication, 13(4), 261-277.
-Davies, P., Chapman, S., & Leask, J. (2002). Antivaccination activists on the world wide web. Archives of disease in childhood, 87(1), 22-25.
I am a Science teacher in 8th grade. I have been teaching for 40 years. I am Chemical Engineer from Universidad La Salle and have a Chef Diploma from ESDAI, Universidad Panamericana. I've been married for 32 years and am a mother of three children, an Actuary, A Textile Designer, and an Urbanist Architect.
Master degree in educational technology Bachelor of Pedagogy Graduated with honorable mention by National Autonomous University of Mexico Robotics team coach Microsoft Office Specialist Certifications Lego EV3 Teacher and Vex IQ certificate of achievement for Carnegie Mellon University (CMU) She loves to teach, to learn, to be a teacher. She feels a commitment with new technologies and her students. She believes in education to transform the world into a better place.
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