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Visual Communication and Graphic Design: Create Engaging Content!

Change display time — Currently: Central Daylight Time (CDT) (Event time)
Location: Room 271-3
Experience live: All-Access Package Year-Round PD Package Virtual Lite
Watch recording: All-Access Package Year-Round PD Package Virtual Lite

Participate and share : Interactive session

Sadie Lewis  
Good visual design can communicate powerful messages and engage audiences. Explore visual communication and design in the classroom. Learn strategies for applying and teaching design, and engage in activities to learn design concepts like color, typography, layout, and designing with accessibility in mind.

Audience: Coaches, Curriculum/district specialists, Teachers
Skill level: Beginner
Attendee devices: Devices required
Attendee device specification: Smartphone: Android, iOS, Windows
Laptop: Chromebook, Mac, PC
Tablet: Android, iOS, Windows
Participant accounts, software and other materials: Access to Google Account
Topic: Instructional design & delivery
Grade level: PK-12
ISTE Standards: For Educators:
  • Use technology to create, adapt and personalize learning experiences that foster independent learning and accommodate learner differences and needs.
  • Explore and apply instructional design principles to create innovative digital learning environments that engage and support learning.
For Students:
Innovative Designer
  • Students know and use a deliberate design process for generating ideas, testing theories, creating innovative artifacts or solving authentic problems.
Related exhibitors:
Canva for Education

Proposal summary

Purpose & objective

We all experience design everyday. Good visual design can communicate powerful messages, but it is often overlooked in teacher professional learning. In this workshop, we will explore visual design and communication in the classroom. Attendees will learn strategies for teaching empathy & designing for authentic users, and will engage in activities to learn basic visual design concepts like color, typography, & layout. Attendees will walk away with design skills to put into practice right away, and resources to integrate design into their instruction.

Attendees will understand the best practices of visual communication and visual design, and how to put them into practice

Attendees will develop a design process, and learn how to apply the elements of visual design to their work

Attendees will learn digital tools and skills to incorporate design into their instruction

Session attendees will:
-Learn the concepts of design - type, color, and layout
-Learn the Design Best Practices
-Understand how design concepts and best practices can tell stories or convey messages when used effectively
-Develop their own design process that fits their needs
-Engage in hands-on Design Challenges to practice new skills
-Interact with the content through a shared digital workbook
-Gain strategies and resources to challenge students to think like designers


Content to be presented:
-Layout - layout for presentations, apps, websites, social media graphics, etc.
-Color - Color Theory, using color to tell a story, choosing color palettes, digital color tools
-Typography - Intro to Typography, type families, creating custom type pairings
-Using simple tech tools to create well-designed graphics
-Accessibility - designing for ALL audiences

15% : Visual Communication and Design - what is “good design,” why is design important, and how can design enhance our communication skills
15% : Layout - identifying your audience, developing layout using design rules
15% : Color - color theory, color stories, developing powerful color palettes, digital color tools
15% : Typography - how to pair typefaces to convey a message
40% : Putting it all together, strategies for teaching design to students

Session attendees will be provided with a digital workbook. Throughout the lesson, various concepts will be introduced and taught by the presenter, and discussed by the group. Several small design challenges will allow attendees to practice the new content and skills with the support of the presenter.

Supporting research

Couros, George. The Innovator's Mindset: Empower Learning, Unleash Talent, and Lead a Culture of Creativity. San Diego: Dave Burgess Consulting, 2015. Print.

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Sadie Lewis, Mehlville R-IX School District

Sadie Lewis is the Director of Instructional Design + Personalized Learning in the Mehlville School District, where she works to develop programs and professional learning around instructional design, technology integration, engagement strategies and best practices. She works with teachers to plan innovative lessons and activities, and provides classroom support to foster authentic learning. Sadie is a Google Certified Innovator, and has presented at ISTE, ICE Indiana, MassCUE, FETC, METC, and regional conferences on design, instructional technology, and professional learning.

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